We believe our three century old industry is not fit for purpose. And that we can fix it.

We don’t do things by half round here. We think everyone deserves the best eyecare and brilliant customer service.

Our expert clinicians take the time to understand your individual needs, whether you’re 2 or 82.

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We're very proud of our reputation

We think we're pretty great. But don't just listen to us. Hear it from our patients.

Our Heritage

With a heritage spanning 42 years, we've come along way since 1982. Bethnal Green, London, 1996. The first Eye Emporium branch opens. Since then, our founder Salim Juma and our store teams have been looking after their community’s eyes, one pair at a time. They know everything there is to know about eyecare and eyewear, and our first class reputation speaks for itself.

We’re all about the small things. Precise measurements. Meticulous attention to detail. All so you can see or hear those little things you haven’t seen or heard for a long time.
Salim Juma
Founder & CEO


Yes we're here to look after your eyes and ears, but we want to go beyond that. Your overall health and wellness is at the heart of everything we do. That's why we take the time to understand your individual needs and create a bespoke service just for you.

20/20 vision

We want you to live your best life and your eyes play a big part in that. Look after them and they'll look after you. Better still, let us take care of them with regular eye exams that keep them in tip top condition.


Sound is just as important as sight. At our practices, we do everything from hearing tests to earwax removal to hearing aids. So you won't miss a beat.


Whatever your style – sporty, smart, casual, smart casual – a good pair of glasses or shades tops it off. And with top quality lenses and designer frames, you can expect 100% swag.

Our Mission


It's simple really. We believe that better vision and hearing are one of the key ingredients to living a more fulfilling life. We believe that everyone deserves to see and hear the world clearly and comfortably.

At Eye Emporium we’re all about going the extra mile. Going beyond just hearing and vision, and helping our patients reach their wellness goals. Every person who walks through our doors is given personalised care, so we can improve the health and wellness of our communities, one pair of eyes and ears at a time.

Meet the members of the team

  • Farooq
    Cricklewood Manager
  • Bianca
    Willesden Manager
  • Sarah
    Faversham Manager
  • Rita
    Rainham Manager
  • Amy
    Whitstable Manager
  • Chris
    Sittingbourne Manager